Have you heard of Mr Beast?

He is an American Youtube philanthropist. He's credited for pioneering a genre of Youtube videos that centre on expensive stunts...oh and he just happens to have 241 million subscribers across all his social channels!

What is Feastables?

Feastables is a range of chocolate bars in 4 varieties. RRP is £2.49 and they launch exclusively into SPAR UK from 10th July 2023. ASDA are the only other outlet for the product across the UK. Our exclusivity extends right through until December 2023

What are we doing to support?

Well we've got lots planned in terms of supporting this exclusive, much sought after product including digital activity, some great in store stunts and a grand Beast prize draw. This is going to be BIG! Mr Beast is even planning a national stunt at Westminister on the 16th of July. Oh, and he seems to be just as excited to be working with us as we are with him. Check out the video message sent to your inbox this morning! It has also been uploaded to the Daily News drive.

We'll be sharing more in terms of the product and our planned marketing activity very shortly. Make sure you keep and eye on your inbox for further details coming really soon!